Marketicity is happy to assist in promoting Columbia, Illinois' first "A Day To Play" event from 1-4 pm on Sept. 19th starting in Bolm-Schuhkraft Park. Our Graphic Design Specialist, Casara Heaton, created the fun logo that is being sported throughout the City of Columbia, Ill. on promotional items for the event.
The event is in recognition of the city's "Playful City" status in 2009 by KABOOM! With a limited budget in its first year, the Columbia Play Commission, headed by John Traube of Traube Tent, is relying heavily on volunteers and donations to promote the event. Social Media along with old-fashioned word of mouth are expected to be the biggest advertising avenues.
Heading up the social media effort is Paul Ellis, Columbia's director of community & economic development. With so many municipality and state budgets in dissarray, Ellis brings a wealth of experience in using social media as a marketing advantage in promoting a community. Previously, he served more than 20 years with a regional chamber of commerce in Tacoma, Washington, where he administered a business improvement area, pioneered use of social media and helped start one of the most successful angel networks in that state. He speaks nationally about how to deploy blogs to draw customers to downtown centers. Several of his blogs in Tacoma, including the highly-regarded BIA Blog and Tacoma Tech Connect are still serving that community.
Learn more about Columbia's A Day To Play.
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