Just in the past year, we have experienced a few changes among our local media. One being that the Suburban Journals has moved to a subscription-only basis. As seen, this has made a rather large impact on their circulation numbers and on the level of investment for our clients.
As most would agree, the newspaper industry is taking quite a hit this year. So what does this mean for our local media?
Newspapers are continuing their evolution from print to Web. After all, that’s where most of us are getting our news these days. Twitter, a social networking vehicle, is the newest media source that is tossed in the mix. We’re using it, as well a many of our clients, to drive traffic to our Web site and keep customers in the know.
Where do you receive your daily dose of news: newspapers, broadcast, Internet sites or networks such as Twitter and Facebook?
The question that remains in the minds of many is, ‘are these news sources as credible as print?’ With this question in mind, I thought this was an interesting article from yahoo.com:
http://finance.yahoo.com/news/Irish-student-hoaxes-worlds-apf-15201451.html;_ylt=ApJV6d46gpkjFqG4YhFIkTEazJV4?.v=1
Wednesday, May 20, 2009
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